We aim to mass produce Mobius vehicles and catalyse systemic change in Africa's transit network, enabling a prosperous future for hundreds of millions of people across the continent.
In early 2013 we aim to launch commercial sales – and plan to sell 50 vehicles serving thousands of people within Kenya. Feedback from entrepreneur buyers and end-users plus our learnings from these initial sales and utilisation profiles will determine future rollout strategy.
Between 2014 and 2015 we aim to scale up initial production and establish sales throughout Kenya in order to fuel broader demand. Over the next 4 years we will also transition from low volume outsourced manufacture towards higher volume progressively insourced manufacture enabling greater economies of scale to further drive down costs. By the end of 2015 we plan to have sold over 30,000 Mobius vehicles and be working towards development of a large-scale factory network in 2016 for true economies of scale.
While we may speculate at specific benefits, we recognise that end-user impact will derive from specific utilisation of each vehicle, determined by the entrepreneurs and the end-users who pay for their services. Outcomes will comprise diverse benefits such as:
- better access to schools
- better access to health care
- better access to farm inputs
- wider access to more nutritious foods
- improved market linkages
- increased empowerment for women who walk long distances to gather water or firewood
- myriad of business opportunities such as phone credit distribution or mail delivery
The eventual utilisation of the vehicle will be market-driven, focusing its functionality on each community’s most pressing needs. Holistic impact will include strengthened economies, interconnected communities, higher education standards, improved health provision and greater female-empowerment. We are focussed on transforming the capacity and functionality of the transport industry generally, the platform on which all other products and services are delivered from A to B. For us it’s not about deriving impact from any one life-changing product or service but by all the new opportunities that genuine mobility affords more broadly.